Adidas has launched a new road running shoe designed to deliver improved forward motion thanks to an unusual bowtie-shaped lattice structure in the midsole, which turns vertical pressure into horizontal force.
The company claims that the Adidas 4DFWD 2 is its "most advanced running shoe" to date, and says it evaluated over 5,000 versions of the lattice before settling on its final design. It says that the structure gives a smoother transition by transferring force in a way that prevents the stop-start motion of running, where forward momentum pauses briefly with each foot strike.
The shoe also features an outsole is made using Continental rubber for additional grip in wet conditions, a snug engineered mesh upper, and an integrated heel counter for improved fit.
It will be on general sale from September 1 for $200 / £170, and is available now to members of the Adidas Creators Club loyalty program. It will be available in both men's and women's sizes, in colorways including orange, gray, and white.
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Cat is the editor of Advnture, She’s been a journalist for 15 years, and was fitness and wellbeing editor on TechRadar before joining the Advnture team in 2022. She’s a UK Athletics qualified run leader, and in her spare time enjoys nothing more than lacing up her shoes and hitting the roads and trails (the muddier, the better), usually wearing at least two sports watches.